
Client
Intergrain
Project
Trusted by Tradies
The Spark
Intergrain is the woodcare brand trusted by professionals to deliver superior finishes that stand the test of time. Overport was engaged to connect with tradies who demand excellence in their timber projects. Through strategic social media management, Overport elevated Intergrain's brand awareness by crafting technical content balanced with a touch of worksite humour.
Focus
Social Media
The Outcome
Our comprehensive approach included developing the social strategy, creating specialist visual and written content, managing community engagement with industry experts, and designing digital advertising assets that reinforced Intergrain as the trusted choice for tradies.